gimmick

英 ['ɡɪmɪk] 美 ['ɡɪmɪk]

• n. 暗机关；小发明；花招；噱头
• vt. 用暗机关改变或影响

英英释义

Noun:

1. a drawback or difficulty that is not readily evident;

   "it sounds good but what's the catch?"
   

2. something unspecified whose name is either forgotten or not known;

   "she eased the ball-shaped doodad back into its socket"
   "there may be some great new gizmo around the corner that you will want to use"
   

3. any clever maneuver;

   "he would stoop to any device to win a point"
   "it was a great sales gimmick"
   "a cheap promotions gimmick for greedy businessmen"
   

例句

用作名词 (n.)

1. But this is surely no more than a populist gimmick.
   但这无疑只是一个民粹主义者的小花招罢了。
2. The advertisement is just a gimmick to make consumers buy their products.
   宣传只是一种使消费者买他们产品的花招。

经典引文

• Many comedians have their gimmicks, either as catch-phrase, theme-song, or bit of 'business'.

  出自： I. Brown

• Refuse to buy all goods with attached gimmick offers.

  出自：Punch

近反义词

【近义词】

• device 装置
• trick 诡计
• ploy 策略
• stunt 特技
• promotion 提升
• thing 东西
• tactic 战略
• novelty 【C】新奇
• thingamabob <口>(用以指某人或某...
• thingmajig 叫不出名称的小玩意...
• doodad 小装饰品
• whatchamacallit <口>某某
• whatsis 不知道叫什么的人或物...
• thingummy 某某
• Gismo 机械装置
• doojigger 叫不出名称的小玩意...
• thingumabob thingamabob的...
• thingumajig 装置(某件
• doohickey 窍门
• gizmo 小玩意儿
• thingamajig 某某
• twist 缠绕
• thingmabob 叫不出名称的小玩意...
• whatchamacallum whatchamacal...
• gubbins 小装置
• widget (某公司的)典型小产品...
• catch 赶上