The upgrading of tourism along the global value chains depends not only on the outer opportunities and regional infrastructures, but the soft readiness of professional services as well.

• 旅游产业沿着全球价值链的升级，不仅取决于外部市场机遇和基础设施建设，而且还取决于参与服务业联盟和全球标准制定组织等软环境准备。