Perhaps the most effective technique for gathering qualitative user data combines interviewing and observation, allowing the designers to ask clarifying questions and direct inquiries about situations and behaviors they observe in real time.

• 或许，收集定性用户数据最有效的技术是把访谈和观察结合起来，允许设计师提问并且将问题引导到实时观察的用户行为和场所上。