This article, through analyzing the soical effects produced by the round-the -Qinghai industrialization of highland areas in Qinghai is helpful to propel the economy and society forward.

• 本文通过对“环湖赛”及其自身产生的社会效应的分析，旨在探寻青海高原地区体育产业化途径，从而推动地区经济和社会的全面发展。