The PSR not only face the drug pricing deduction pressures come from BNHI/Hospital, but also the ethical behavior requested by company internal and pharmaceutical industry.

• 今日药厂行销人员不仅需面对日趋严厉的市场环境，如总额给付所引起的医院节流方案与药品议价压力，亦需遵守来自公司内部及产业的自律道德规范。