It recently released a new air freshener with a motion sensor to tell it when to spray its perfume, which is a fifth more expensive than the humbler sort, for example.

• 利洁时还为新产品增加功能，并据此定价。比如它刚刚推出一种装有动作传感器的空气清新剂，可以自动喷出清新剂，价格比简单款式产品贵1/5。